CPA GOES INTERNATIONAL

Jacqueline Malcolm

Founder, Creative Platform Academy

It's been an absolute delight working with students from all around the world as one of the Microsoft Skype In the Classroom Educators. Leading online workshops with students from as far as Saudi Arabia, India and Argentina has been a delight and something we will continue to do with our CPA Online workshops, webinars and courses.

If you would like to know how you can book an online CPA Webinar for your students from anywhere around the world, please email us at info@creativeplatformacademy.com.

CPA Argentina Classroom

CPA India Classroom

CPA India... from London

INTERVIEW IN THE STAGE

Jacqueline Malcolm

Founder, Creative Platform Academy

Actor and playwright Jacqueline Malcolm on her first job: ‘Waiting for someone to employ me wasn’t an option’

My first job was forming the Acts drama group in 1984 with my sisters and a close friend. Growing up in a Jamaican, working-class family in 1980s Northampton, any kind of theatre job wasn’t considered an option. As far as society was concerned, my ‘real job’ was the factory where I was paid a pittance to pack toothpaste. When we started the Acts, nobody knew or cared who these four little black girls were.

We wrote material with strong messages but that also made people laugh. We knew engaging their emotions would ultimately open them up to our message. We knocked on every door and spoke to everyone who answered. The first year, we worked mostly for nothing, but by the second, people were calling us and we were getting paid. From taking our plays into schools, performing in prisons, visiting hospitals and elderly care homes, we got to the point where we were headlining conferences, festivals and youth events across the country as well as travelling to California and Jamaica.

Despite our success, I found I wasn’t acting because I needed to be on stage – my biggest note was always: “Jacquie, please can we have less of Jacquie?” – I was acting because I love to write, but could never understand why some plays worked and others didn’t. I decided to train as an actor to understand what actors look for in a script. Now as a playwright and director, I spend the whole first day with the script, poring over the storyline, the implications and the intentions – making sure the actor is connected with the character so the words and dialogue become their own.

Looking back, it doesn’t surprise me that my first theatrical work was self-created. Being naturally entrepreneurial, waiting for someone to employ me wasn’t an option. I look for an opportunity, but if one doesn’t exist I’ll create it. The creative industries can pull you in different directions, so find out early in your career what you really love. What makes you happiest and gives you a sense of purpose? Stick with that as much as possible – become an expert at it.

CV Jacqueline Malcolm

Age: 51

Training: American Academy of Dramatic Arts, New York; London Centre for Theatre Studies; University of East London

Theatre includes: Twisted Magnolias, Cornflakes, iDOLLatry, The Red Dress

Other credits: Presenter/producer (Colourful Radio); founder of Creative Platform Academy

UEL CONVOCATION CEREMONY 2019

Jacqueline Malcolm

Founder, Creative Platform Academy

I recently spoke at the University of East London’s Convication Ceremony.

Read the article on the UEL Website

UEL OPEN DAY – CPA AND SPAART CLASS

Karol The Artist

Owner, Spaart Class

UEL Open Day And Spaart Class Stand

UEL Open Day CPA And Spaart Class

Jacqueline Malcolm, Speaker at the UEL Open Day, Owner of CPA and My Sister

My sister Jacqueline Malcolm, Vice Chair of the Alumni and Advisory Board for UEL, was invited by the University of East London to have a stall at their 12th June 2019 Open Day, to advertise her company The Creative Platform Academy. The Creative Platform Academy has been designed by Jacquie to help creatives live their perfect life and get paid to do so. It is a five-stage program that helps you determine your perfect life and puts you on your path to getting there.

Jacquie then invited me to hold a Spaart Class in order to have an interactive activity at her stand.

Incidentally: all of the artwork in the CPA Handbook and on the CPA website was created by yours truly! 🙂

UEL Open Day CPA And Spaart Class

UEL Open Day CPA and Spaart Class Gallery 1

There was a great deal of interest from the general public as they saw the small space laid out for an art class. I spoke to each person about the simple but effective ‘scribble technique’ in order to encourage spontaneous creations and most participants made lovely colourful paintings, each artwork generating small discussions amongst themselves. The feeling at this Spaart Class was that of contentment and peace, watching people create on this very rainy and cold June afternoon. This was without the usual glass or tumbler of wine offered and calming spa music.

If you’re interested in coming to any of the future Spaart Classes being held around London or if you would like to here more about hosting one, please visit the website at www.spaartclass.com for more details.

I look forward to hearing from you.

Karol

Spaart Class Owner

UEL Open Day CPA and Spaart Class Gallery 2

LEAVE WITH A DEGREE – LEAVE WITH A PLAN!!

Jacqueline Malcolm

Founder, Creative Platform Academy

I recently had the awesome opportunity to be one of the speakers at the University of East London’s Careers Day Festival. It was an outdoors event which should have been quite safe for mid-June, but alas, it was a total washout with torrential rains the entire time.

Added to this, I had originally been told I would have 5-10 minutes to offer a quick motivational chat, which made sense to me as Professor Green (yes, the Professor Green) was going to be the main act for the day so why waste too much time with 51-year old me?? Then I arrive – and see the program – and there I am with a great big massive 30 minute slot to fill!! Don’t get me wrong – I can talk all day. But you don’t need to prepare for a 5- 10 minute motivational chant. But a 30-minute speech? I would’ve been up all night to prepare for that one!!

Oh well, no time to think – no time to prepare – so at the appointed time I simply take the mic, open my mouth, and just speak from my heart. I said lots of things that I knew was relevant and had weight, but the main thing that stood out in my mind was don’t only leave with a degree – make sure you leave with a plan!!

I’ve met too many students who are getting wonderful degrees with high pass marks but then as soon as graduation is over and the gowns have all been returned they’re left with that overwhelming sense of ‘what now?’. You have your degree. You’ve finished your training. So what now? What do I do with it? Where do I go from here? You took the History degree because you love history – but then what? You end up working in City Hall in the Social Housing department? Was this the thing that you were passionate about or just the thing that paid you the most?

Through the Creative Platform Academy, I’m all about answering the ‘what now?’ question and I love answering it BEFORE the training has finished. Before all the final decisions have been made. I love seeing the light shine out of students eyes as they themselves answer their own ‘what now?’ question and start making plans not just for graduation but for the rest of their lives.

The Creative Platform Academy is a 5-stage process to help creatives from within any industry approach their careers as entrepreneurs. It gives very practical steps towards key tools needed to get you from waiting to be discovered, to working on a regular basis. We talk about topics such as, personal branding, setting your price and effective networking. And at the CPA Taster Workshop we begin with the most important thing of all – identifying what it is that you really want out of this life with Stage 1: Perfect Life Vs Personal Goals.

KEEP THE FAITH

Keep The Faith Magazine

An informative write up of the Creative Platform Academy programme in the U.K’s leading Black Christian Magazine [description by Black Presence].

Click on the image to read the article.

BUT I’M AN ARTIST…

Jacqueline Malcolm

Founder, Creative Platform Academy

“But I’m an artist!”

This is a sentence I’ve had repeated to me more times than I could possibly count. I know people who have even quit great paying jobs, siting this as the reason for their sudden departure. And if you’re reading this, there’s a high probability that you’ve said it yourself… possibly more than once!

And I get it!! Being an artist is so much more than just being great at being creative!! It’s way beyond an above average ability to ‘perform’ some creative task or endeavour. It goes beyond desire and surpasses passion. For some it’s your identifying mark. It’s your connection with the creative that gets you up in the mornings. It’s attached to your emotions and so, therefore, is attached to your breathing. It gives you your sense of belonging, of purpose, of destiny and you will stop at nothing to incorporate it into your everyday life, just as a swan wouldn’t find its full beauty and existence without water.

But there’s a problem. Not everyone feels the same and to survive you need cash – and seemingly lots of it. So, how do you find the balance between creating the art you want and still making a decent living so you can afford at the very least the most basic things in life?

Well… what if you changed your approach to your career by changing your inner dialogue? What if you weren’t just an artist? What if you were also an entrepreneur? A creative entrepreneur? Entrepreneurs are risk takers – so are you. They are dedicated – so are you. They work really hard at their craft – so do you. The similarities are endless between the entrepreneur and the artist, with just one major difference… entrepreneurs know how to make money!!

The Creative Platform Academy is a 5-stage process to help artists to approach their careers as entrepreneurs. It gives very practical steps towards key tools needed to get you from waiting to be discovered, to working on a regular basis. We talk about topics such as, personal branding, setting your price and effective networking. And at the CPA Taster Workshop we begin with the most important thing of all – identifying what it is that you really want out of this life with Stage 1: Perfect Life Vs Personal Goals.

CHANGE YOUR FOCUS – CHANGE YOUR LIFE!

Jacqueline Malcolm

Founder, Creative Platform Academy

We live in a very goal-driven world. It seems that everyone has a project that they’re working on whether for personal gain or for the ‘greater good’, and it seems that unless you’re trying to achieve something, you become less exciting, less appealing and less attractive.

We have more self-made millionaires under 30 years old than ever and the figures of those considered self-employed has risen 12% in the last decade. So when it seems that everyone around you is starting businesses, running social-awareness projects or becoming an influential voice on global issues, how do you stop yourself from becoming goal driven just to make sure you’re not left behind?

It’s good to have goals but how many times do we stop to consider what is the true motivation for those goals? What is actually driving us to achieve?

The Creative Platform Academy is a 5-stage process to help artists approach their careers as entrepreneurs. It gives very practical steps towards key tools needed to get you from waiting to be discovered, to working on a regular basis. We talk about topics such as, personal branding, setting your price and effective networking. And at the CPA Taster Workshop we begin with the most important thing of all – identifying what it is that you really want out of this life with Stage 1: Perfect Life Vs Personal Goals.